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The Benefits of Developing on WordPress

Building a strong digital presence is critical for any business, and a website is often the first point of contact.

A well-designed website can enhance your company’s image while providing customers with the information they need to make a purchase.

However, with so many website builders on the market, it can be hard to decide which platform to use. One of the best options on the market is WordPress, a content management system (CMS) that can be used to develop a website from scratch or improve an existing website.

Let’s break down the top reasons that WordPress is a top choice for website development – and how your business can benefit:

What is WordPress?
When you think of WordPress, you may think of website design and development.

However, WordPress goes beyond just website design – it is a content management system that you can use to manage all aspects of your website, including the design, content, and functionality.

A CMS like WordPress is important for businesses because it allows you to control your website without relying on a web developer. This means that you can make changes and updates to your website whenever you want, without waiting for someone else to do it for you.

For your business to continue to grow and scale, you need a website that can grow and scale with you. WordPress is the perfect platform for this, as it is SEO-friendly, mobile-responsive, and user-friendly. Let’s explore each of these benefits in more detail:

SEO-Friendly
WordPress is SEO-friendly right out of the box. This means that your website will be easier to find online and rank higher in search engine results pages (SERPs).

In order to make sure your website is as SEO-friendly as possible, you need to use the right plugins and make sure your site is properly optimized. However, if you’re not comfortable doing this yourself, there are plenty of WordPress SEO services that can help.

When used properly, SEO can help your website attract more visitors, which can result in more leads and sales.

Mobile-Responsive
With more and more people using their phones and tablets to access the internet, it’s important that your website is mobile-responsive. This means that your website will automatically adjust its layout and design to fit any screen size – no matter how small.

Again, WordPress is mobile-responsive right out of the box, but you may need to install a plugin or two to make sure your website is displaying correctly on all devices. This ensures that no matter where your customers are, they will be able to view your website without having to zoom in or scroll around.

When you have a mobile-responsive website, you can rest assured knowing that you are reaching your target audience in the best way possible – no matter their device.

User-Friendly
WordPress is also user-friendly, meaning that anyone – even those without any technical experience – can easily manage and update their website. This is thanks to the WordPress dashboard, which provides users with an easy-to-use interface that lets them control every aspect of their website.

In addition, there are thousands of WordPress plugins and themes available on the internet, which means you can customize your website to match your branding and style.

Large Plugin Library
As we mentioned earlier, thousands of WordPress plugins are available on the internet. These plugins allow you to add new features and functionality to your website without writing any code yourself.

This is a huge advantage for businesses, as it means they can add features like e-commerce, social media integration, and contact forms without hiring a developer.

The best part is that most WordPress plugins are free to download and use.

Theme Library
Similarly, there are also thousands of WordPress themes available on the internet. These themes allow you to change the look and feel of your website with just a few clicks.

Again, this is a huge advantage for businesses, as it means they can change the design of their website whenever they want, without having to wait for a developer.

Additionally, many WordPress themes are free to download and use.

eCommerce Capabilities
If you want to start selling products or services online, WordPress is the perfect platform to do so. This is thanks to its eCommerce capabilities, which allow businesses to easily add a shopping cart and payment gateway to their website.

This means that you can start selling your products or services online without having to learn any coding or programming languages. When you can sell products and services online, it opens up a whole new world of possibilities for your business.

Custom Design Potential
As we mentioned earlier, WordPress is highly customizable. This means that you can change the design and layout of your website to match your branding and style.

In addition, you can also add new features and functionality to your website with the help of WordPress plugins. This gives businesses the ability to create a completely unique website that stands out from the competition.

Build on WordPress with Standout
As you can see, WordPress is a great option for website development. It’s easy to use, customizable, and SEO-friendly – meaning your website will rank higher in search engine results pages.

While building from a template can be enticing, it’s the deep integrations and customizations that make WordPress stand out. However, many may find the design and development process daunting.

That’s where Standout comes in – a digital design and development agency that can take your business to the next level.

From strategy and branding to front-end and back-end development, we can help you create a website that not only looks great but also functions flawlessly. So, if you’re looking to take your business to the next level, contact us today and let us show you what WordPress can do.

Contact Standout Today!

We would be happy to discuss your website needs and provide you with a proposal for a custom website or template website.

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